Creative // Art Director
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Creative // Art Director
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The maker of delicious plant-based milks and yoghurts, millions of Aussies include Vitasoy products in their everyday.
To help boost their brand love across Australia, we created a new brand platform ‘That’s a Little Win’. An integrated campaign to remind customers how little moments of upside, can make their everyday feel just that little bit brighter.
Working with Melbourne based photographer Charlie Hawkes and director Nicky Murphy, we launched a fresh new brand world with films, social, PR, influencer and bespoke OOH.